News Summary
Novi, Michigan’s hospitality scene experiences a significant shift with the sale of three Sonesta hotels. The transaction, facilitated by HREC Investment Advisors, marks a pivotal moment for local growth and community engagement. These hotels—Sonesta Simply Suites Detroit, Sonesta Select Detroit, and Sonesta Select Detroit Auburn Hills—are set to enhance visitor experience and attract both business and leisure travelers. As the new ownership takes over, the focus is on revitalizing the properties and strengthening their roles in the region’s hospitality landscape.
Exciting Times in Novi, Michigan: Three Hotels Change Hands!
Novi, Michigan has just added a spark of excitement to its hospitality scene with the recent sale of three Sonesta hotels! This deal is all about growth and opportunity in the region, and local residents and travelers alike are buzzing about the changes ahead.
Hospitality Highlights
The hotels involved in this exciting transaction include:
- Sonesta Simply Suites Detroit – Novi with 94 rooms
- Sonesta Select Detroit – Novi featuring 122 rooms
- Sonesta Select Detroit – Auburn Hills, which boasts 148 rooms
These fantastic properties were snatched up by a Michigan-based hotel owner/operator, adding to the homegrown flavor of the state’s hospitality landscape. HREC Investment Advisors played a crucial role in this transaction, representing an affiliate of Service Properties Trust (SVC) as the seller. The marketing and negotiations for these sales were guided by a dedicated team from HREC, ensuring a smooth process from start to finish.
About the Seller
Service Properties Trust (SVC) is no small player in the hospitality market. With investments totaling over $11 billion across hotels and service-focused retail properties, they certainly know how to make a big splash! As of the end of 2024, SVC boasts an impressive portfolio of 206 hotels, spread across the U.S., Puerto Rico, and Canada, featuring more than 35,000 guest rooms.
Prime Locations
Location is everything, especially in the hospitality industry, and these three Sonesta hotels are strategically located. The Sonesta Simply Suites and the Sonesta Select in Detroit Novi are conveniently situated off Novi Road and Interstate 96. Nearby attractions include:
- Suburban Showplace Center
- Twelve Oaks Mall
- Ascension Providence Hospital
- Access to Interstate 696
- Just a hop, skip, and jump away from Downtown Detroit
Business travelers will appreciate the proximity to major employers such as Harman International, Ryder Systems, ITS Holding Corp, Cooper Standard Automotive, and Rapita Systems. Plus, for leisure travelers, the hotels are less than a mile from Twelve Oaks Mall, Maybury State Park, two golf courses, and the serene Oakland Hills Memorial Gardens.
Auburn Hills’ Allure
Just a short drive away, the Sonesta Select in Auburn Hills is perfectly positioned off Interstate 75. Located less than 30 miles north of Downtown Detroit and close to the U.S./Canada border, this area is teeming with activity. The surroundings include:
- Chrysler’s headquarters
- Three well-regarded hospitals
- Oakland University
- An onsite amphitheater
- A community college
- A sprawling 185-storefront outlet mall
Interstate 75 is a crucial connection that leads to the Ambassador Bridge, a vital gateway for international travelers and freight trucks, serving nearly 68,000 travelers and 8,000 trucks daily.
Celebrating Success
The successful transactions have brought a wave of enthusiasm among those involved, showcasing the strength and reach of HREC Investment Advisors’ industry-leading platform. Officials are pleased as punch about achieving strong pricing and facilitating a seamless transition between operations, particularly in a thriving market like Michigan. This successful sale opens the door for future developments and improved services in the region, promising to elevate the hospitality experience in Novi and beyond!
As the local community welcomes new ownership and fresh opportunities for growth, all eyes are on these Sonesta hotels as they embark on an exciting new chapter.
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Additional Resources
- Lodging Magazine: Sale of Three Sonesta Hotels in Michigan
- Wikipedia: Sonesta International Hotels Corporation
- Hotel Business: SVC Sells Three Michigan Sonesta Properties
- Google Search: Sonesta hotels
- Hotel Investment Today: Latest Deals and Mergers
- Encyclopedia Britannica: Hospitality Industry
- Free Press: Auction for Former Dearborn Hyatt
- Google News: Hotel Industry Michigan
